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Story app
Story
We failed, but I learnt so much. A new kind of social network and blogging app. I founded the company with a friend and investor.
STORYAPP.CO
Story app
Discover stories from all over the world. Follow your friends, your favourite writers, photographers, chefs... anyone! Create your own stories quickly and easily. Story was a personal blogging platform with the simplicity of instagram.
Story app
Eventually, we ran out of money and an ex-design team from Apple with 2m dollars funding launched something nearly identical to what we were doing. It broke my heart to drop this baby.
I took a novel approach to designing the UX and mocking up Story. I basically decided to make an ad for it first. So in making this video, which demos each of its features, I bypassed wiring it all out. Novel but way more time consuming.